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One platform, all the tools you need to save time, broaden your reach, and protect your brand online.
Post Local News offers an all-in-one solution for social media management – from effortless multi-platform posting and scheduling to advanced AI tools and analytics. Below you’ll find our key features grouped into categories, each with a quick visual and an FAQ-style explanation of how it benefits you. Explore how Post Local News can simplify your social marketing and help your business shine.
AI Tools
How does AI content moderation work to protect my brand?
Our platform leverages AI-powered content moderation to keep your posts safe and on-brand. When this feature is enabled for a social profile, every post you create is automatically reviewed by an AI moderator before it goes live. If any text, image, or video is flagged as containing offensive or inappropriate content, the post is blocked from publishing. An administrator (or moderator on your team) can then review and approve or edit the content before it’s allowed to post. This extra layer of AI-driven review ensures your audience never sees posts with profanity, offensive media, or other harmful content, giving you peace of mind that your brand’s social presence remains professional.
Enabling AI moderation is easy: simply add the AI Protection option to your subscription, and switch on the “Protection” toggle when setting up a social profile. From then on, our AI watchdog works in the background on all your outgoing posts. It’s a hands-off way to protect your brand reputation while still enjoying the speed of automated posting.
How can an AI writer help me create engaging posts faster?
Post Local News includes an AI Social Media Post Writer that helps you craft content in a fraction of the time. Instead of brainstorming from scratch, you simply enter a few details – like the topic or subject of your post, some keywords you’d like to include, and the tone or style you’re aiming for – and our AI will generate a suggested post for you. You can choose the tone (e.g. friendly, excited, professional) and have the AI include specific keywords that matter to your business. The AI then produces a concise, engaging piece of text ready to be fine-tuned or posted as-is.
This AI text generator is available with any of our AI packages (and even as an add-on to other plans). It’s like having a creative copywriter on call 24/7. Use it to overcome writer’s block, maintain a consistent voice, or simply to save time writing posts. Many users find that AI assistance not only speeds up content creation but also sparks new ideas for marketing campaigns. Let our AI writer handle the heavy lifting of post creation so you can focus on strategy and engagement with your followers.
How can I understand my audience’s sentiment from comments and reviews?
Using sentiment analysis, you can quickly identify trends in feedback. Are customers happy with your latest announcement? Is there a recurring issue causing frustration? The interface lets you search through comments and even highlights commonly used keywords, so you know what topics or issues people mention most. By unlocking these insights, you can make informed decisions – responding to concerns faster, doubling down on content that earns praise, and ultimately improving your followers’ experience and your brand image online.
Posting & Scheduling
How can I instantly share my Instagram content across all platforms?
This means you maintain your Instagram-centric workflow – editing photos, writing captions in Insta – while effortlessly expanding your reach to other channels. No more manual re-posting or copying content from one app to another. Instagram Forward ensures your followers on all platforms stay up-to-date with your latest posts. It’s a great way to maximize exposure and engagement without extra effort, turning one Instagram post into content for all your social audiences.
How does Post Local News make posting to multiple accounts easier?
With Post Local News, you can create a single post and publish it to up to 10 social media accounts at once, all from one dashboard. Our intuitive post editor lets you write your content and then choose which of your connected social profiles (Facebook pages, Twitter, Instagram, LinkedIn, etc.) should receive the post. There’s no need to log into each platform individually or duplicate your work.
Multiple Media Uploads: Attach up to 4 images (jpg, png, or HEIC) to your post and easily rearrange their order. You can even include short videos (up to 1 minute, in mp4, MOV, or WebM formats) to make your posts more engaging.
Auto Length-Check: No more guesswork on character limits – the editor provides character count checks for each connected social network, ensuring your message fits Twitter’s limits, Instagram’s captions, etc. before you hit send.
Instant or Scheduled Posting: Write your post now and publish immediately, or set a specific date/time for it to go out. With a built-in scheduler (see below), you can queue content for when your audience is most active.
Link Previews: If you include a URL in your post, our platform will fetch a preview (thumbnail and snippet) so you can confirm it looks good. You can also mark the URL to be automatically shortened (for cleaner look and tracking – see Short Links feature).
In short, Post Local News saves you time and hassle by enabling centralized social media posting. Compose once, publish everywhere – and ensure each post is optimized for its platform. It’s all about working smarter, so you can focus on creating great content rather than juggling accounts.
Why should I use the social media scheduler (and how does it work)?
Consistency is key in social media, and our Social Media Scheduler ensures you never miss the best times to post. The scheduler allows you to pick a date and time for each post to go live, so you can plan days or even weeks of content in advance. No need to be at your computer or phone when it’s time to publish – Post Local News will automatically post for you at the scheduled moment.
Using the scheduler is simple: when composing a post, choose the “Schedule” option instead of “Send Now,” then select your desired posting date and time from the calendar drop-down. The post will be queued and visible on your content calendar.
We also provide a visual content calendar (see screenshot) that gives you an overview of all your scheduled (and past) posts in a monthly view. This calendar view, complete with filters by social network and content type, helps you plan your content mix and timing. For example, you can see at a glance which days you have posts going out and on which platforms. This makes it easier to maintain a consistent schedule and avoid gaps or overlaps.
Our social media scheduler ultimately lets you “set it and forget it” – batch your content creation, schedule everything for peak engagement times, and then spend your freed-up time interacting with your audience. It’s an essential tool for those looking to maximize reach while saving time on daily posting tasks.
How does the Hashtags Signature save me time on every post?
The Hashtags Signature is a handy feature that automatically appends a preset list of hashtags to each of your posts – a huge time-saver for busy marketers. Think of it as your personal hashtag bank that ensures you never forget to include important tags for your brand.
Why use it? By defining a signature once (for example, #PostLocalNews #YourBrandName #YourIndustry), you ensure those hashtags appear on all your content without having to type them every time. Consistently using specific hashtags helps increase your content’s visibility to people searching those topics and reinforces your brand keywords.
Setting up your Hashtags Signature is simple and flexible:
- Open your profile settings in Post Local News and find the Profile Post Signature section.
- Enter the keywords or hashtags you want to always attach to your posts. You can type a word and press Enter to add it as a hashtag (for example, typing “LocalNews” becomes
#LocalNews). You can also paste in a list of hashtags if you have one prepared. - Save your profile. Now, whenever you publish or schedule a post from that profile, our system will automatically include those signature hashtags at the end of your post content.
You can customize the signature per profile – so if you manage multiple brands or campaigns, each can have its own set of relevant hashtags. You can even have different signatures for different platforms or post types if needed. Ultimately, the Hashtags Signature ensures you maximize your reach with minimal effort and never forget an important hashtag again.
Analytics & Insights
How can I track my social media performance with Post Local News?
Post Local News provides built-in social media statistics that give you a clear picture of how your content is performing. On your dashboard’s “Stats” tab, you’ll find an overview of key metrics for each of your connected accounts, updated in near real-time. This includes data like:
Follower counts (and how they’ve changed over the last 7 and 30 days)
Post engagement metrics – such as the number of likes, shares, comments each post received
Views and reach for your posts (so you know how many people saw your content)
The analytics interface is mobile-friendly and easy for anyone to use, regardless of experience level. You can quickly switch between profiles or social networks to compare performance. For each post, a quick stats preview is available (e.g. click on a post in your dashboard to see its likes, comments, shares at a glance). There’s also a timeline view that plots metrics like followers or engagement over time, helping you spot trends. For instance, you might notice your follower count spiked after a particular campaign – indicating what’s working.
All these analytics tools are included with your Post Local News subscription, no extra plugins needed. By regularly reviewing your stats, you can make data-driven decisions: double down on content that performs well, refine your strategy for posts that don’t, and ultimately grow your social media presence more effectively.
What insights can I get from the Post Local News dashboard?
Our Intuitive Dashboard is designed to give you both oversight and control of your social content. It’s not just a static list of posts – it’s an interactive command center. You can toggle between a “wall” view (seeing your recent posts across all accounts in a scrollable feed) and a calendar view as mentioned earlier. For each post on your wall, you get quick stats (like how many likes or comments it received), and you have options to manage the post right there – for example, delete it if it’s no longer relevant, or reschedule it for a later time if needed.
One of the most powerful aspects of the dashboard is the advanced search and filter capability. Need to find a post you made last month about a particular product? Just start typing a keyword, and the dashboard will filter the posts in real-time. You can also filter by social network, media type (e.g. show only posts that had videos, or only text posts), or by status (scheduled, sent, etc.). This makes it effortless to locate past content or monitor specific kinds of posts.
Beyond search, the dashboard’s design is mobile-responsive, so you can manage your social presence on the go. Whether you’re in the office or out in the field, you can review your posts, see how they’re doing, and make quick adjustments. In summary, the Post Local News dashboard unlocks insights at a glance and puts you in control – helping you ensure nothing falls through the cracks and that you’re always informed about your social media activity.
What are saved mentions and auto short-links, and how do they improve my posts?
Post Local News includes quality-of-life features like a Mentions Library and Automatic Link Shortening to make your content creation smoother and your analytics richer:
Saved Mentions: Tired of manually typing out
@usernamesor page tags every time you reference another account? Our Mentions Library lets you store frequently used mentions for Facebook, Instagram, Twitter, and LinkedIn. You can add, for example, your partner businesses’ pages or key influencers to your saved list. Then, when writing a post, simply type “@” and the first few letters, and you’ll get an auto-complete suggestion to insert the full mention. This not only saves time but ensures consistency (no more looking up or mis-typing handles). Using mentions boosts engagement by notifying the person or business you tagged – often leading them to like, comment, or share your post.Auto Short-Links with Click Stats: Long URLs can look messy in posts and are hard to track. Post Local News solves this by automatically converting any link you type into a shorter URL. For example, if you paste a long article link into your post, our system will replace it with a short link (our built-in URL shortener). Not only does this make your post look cleaner, but it also enables click tracking. In your dashboard, you can see how many people clicked each short link in your posts, giving you insight into which links or calls-to-action are most effective. You don’t need to use a separate service like Bitly – it’s all integrated. You can even create custom short links ahead of time and reuse them as needed.
Together, these features help increase your engagement and measure it too. Mentions help draw people into the conversation, and short-link analytics tell you what content drives traffic. It’s all about working smarter: less copying and pasting, more reliable data on your results.
Security & Access Control
How does user role management keep my account secure (and what roles can I set)?
For businesses with teams, Post Local News provides a robust user management system so you can control who has access to your social profiles and what they can do. Instead of sharing one login among multiple people (which is risky), you can invite team members to your Post Local News account and assign them specific roles. We offer several permission levels out of the box:
Super Admin: This is the owner or highest-level role. A Super Admin can do everything – add or remove users, change settings, create or delete profiles, and manage billing. Essentially, they have full control over the account and all its features.
Admin: An Admin can handle day-to-day operations for social profiles. They can create and edit posts, schedule content, and manage other regular users. Admins can also invite or manage users (except they might not override the Super Admin on certain things).
Finance User: This role is focused on billing or financial settings. For example, a Finance user could update payment information, view invoices, or manage subscription plans, but might not create social posts. This is useful if you have an accounting person who needs access to the account’s payment details but not your content.
Member (Guest): A Member is a basic role often used for contributors or clients who should have limited access. They might be able to view content or drafts and maybe create posts, but they won’t be able to publish without approval and can’t change settings. It’s a constrained role to ensure security.
By defining these roles, you make sure that each person on your team only has the access they need – reducing the risk of mistakes or unauthorized changes. In addition, every user can enable Two-Step Verification (2FA) on their login for added security. We integrate with Google Authenticator (or any TOTP app), meaning once 2FA is on, a user must enter a one-time code from their phone along with their password when logging in. This extra layer keeps intruders out, even if a password were compromised.
All of this amounts to peace of mind: you can confidently expand your team’s involvement in social media duties without sacrificing control or security. Post Local News is built to scale with your organization safely.
Can I have a moderator review posts before they go live?
Yes! Post Local News supports adding a Moderator to your profiles. A Moderator is a user role (as described above, typically someone with writing privileges but limited publishing rights) who can approve content. This is especially useful if you want an extra check on posts for quality or compliance before they’re published.
Here’s how it works: you can assign any user as a Moderator on a specific social profile within your account. That Moderator can create and edit posts, but instead of publishing immediately, those posts could require approval from an Admin or Super Admin. Moderators can also keep an eye on incoming comments and messages, helping to manage your community by hiding or deleting inappropriate responses if needed.
In practice, having a moderator means greater brand protection. For example, if you run a franchise or have interns creating content, you might want a senior team member (Moderator or Admin) to give a final OK. Post Local News facilitates this workflow by separating content creation from content approval. You’ll maintain a professional presence at all times, with fewer chances for an “oops” moment on your social feeds. And combined with our AI content moderation, you have both human and AI safeguards working together to uphold your standards.
Are my payments and personal information secure with Post Local News?
Absolutely. We understand that security isn’t just about your social media content, but also your personal and financial data. Post Local News uses the Stripe payment platform to handle all subscription transactions. Stripe is a world-renowned, highly secure payment processor trusted by millions of businesses. When you enter your credit card information to start a subscription or pay for a service, that data is sent directly to Stripe over an SSL encrypted connection (you’ll notice the padlock and https:// in the address bar). This means your card details are encrypted and transmitted securely; our servers never actually store or even see your full credit card number.
Using Stripe brings multiple layers of protection: they handle the encryption, comply with stringent PCI DSS standards for security, and continuously monitor for fraud. In addition, our website is regularly updated with the latest security protocols. We employ HTTPS on all pages, not just checkout, ensuring that all data (not just payments) travels safely between your browser and our site.
In summary, when you subscribe to Post Local News, you can do so with confidence. Your payment information is safe, and your personal data is handled with care. We’ve invested in top-tier security measures so that you can focus on using the platform to grow your business, knowing that we’re protecting your sensitive information behind the scenes.
SEO & Website Integration
How can I display my social media posts directly on my website?
Post Local News makes it easy to embed your social media updates on your own website so that visitors always see your latest news. We offer a few integration methods, including an RSS feed, a ready-to-use JavaScript widget, and even a WordPress plugin. All of these serve a similar purpose: to take the posts you publish through Post Local News and display them automatically on your site without you manually updating anything.
- In your Post Local News dashboard, create a profile (or use an existing one) that you want to link with your website feed. Under the profile settings, look for the section about website integration or RSS feed.
- Select which social account’s posts should be used as the content source for your site. For example, you might choose your “Post Local News” profile that aggregates all networks, or perhaps just the Facebook page content – it’s up to you.
- Choose your preferred integration method:
- If you use WordPress, you can use our simple plugin. It just requires installing and adding a block/shortcode, and it will pull in the posts.
- If you prefer the JavaScript widget, click the “JS Widget” option and customize the appearance (you can set things like how many posts to show, font size, colors, etc. using our tool). Then, copy the generated code snippet.
- Alternatively, use the RSS feed URL we provide – you can plug this into any RSS widget or feed reader that your website supports.
- Paste the code (for JS or WP methods) into the appropriate section of your website (for JS, in an HTML section of your homepage or sidebar; for WP, in a widget or page where you want the feed). Save the changes on your site.
That’s it – your website now has a live “social wall” that updates automatically whenever you post through Post Local News. This integration is a fantastic way to keep your website content fresh and engaging. Visitors can see what’s new on your social media without leaving your site, which can increase time spent on your pages and ensure they don’t miss your announcements.
How does using Post Local News improve my Google search rankings?
Regularly updated, relevant content is one of the core factors in Search Engine Optimization (SEO). By using Post Local News to keep your website fed with your latest social posts (via the embed methods above), you’re ensuring that your site always has fresh content without extra work. Search engines like Google crawl websites and favor those that update frequently and provide current information. When your social feed is visible on your site, every new post you make (a new event, a new promotion, a news update) counts as fresh content on your homepage or news page. This can help signal to Google that your site is active and relevant, potentially boosting your rankings over time for related keywords.
Additionally, our integration with Google Business Profile (formerly Google My Business) means you can push one-click updates to your Google Business listing. Keeping your Google Business Profile updated with posts not only helps with local SEO (making your business more visible in local searches and on Google Maps), but also drives more traffic from search users seeing your timely posts there.
Post Local News essentially helps complete an SEO virtuous circle: you create content -> it’s shared on social media and also reflected on your website -> people engage and share those posts -> your website traffic and social signals increase, which can positively influence SEO. Moreover, content that gets shared around on social media often earns backlinks or mention on other sites, which is another SEO plus. While no platform can magically guarantee a top Google rank, using Post Local News ensures you’re covering the important bases: fresh content, active social sharing, and efficient use of your time (so you can focus on quality content creation). Over the long run, these practices give you a significant advantage in the search rankings game.
