A quick history of LinkedIn
Since its founding, LinkedIn has undergone several changes and evolutions. In 2006, the platform was acquired by Microsoft, which has since invested heavily in its development. In 2016, the platform launched its mobile app, which has become the most popular way to access the platform.
Over the years, LinkedIn has become an invaluable resource for job seekers, recruiters, and businesses. It's estimated that over 60% of employers use LinkedIn to look for candidates, making it an essential tool for anyone looking for a job.
How can LinkedIn help your business?
First and foremost, LinkedIn is an excellent platform for networking. You can connect with people in your industry, follow influencers, find potential customers, and join relevant groups. This lets you stay informed of what's happening in your industry and build relationships with key players.
You can also use LinkedIn to promote your business. For example, you can create a company page to showcase your products and services and post regular updates. You can also use sponsored content to reach a wider audience.
In addition, LinkedIn is a great place to share content. You can post articles, videos, and other content to engage your followers.
Boost Your Visibility on LinkedIn with Post Local News
Post Local News is the ideal tool to increase your traffic and visibility on your Linkedin account, even though this platform is often overlooked by many local businesses who prioritize more attractive networks like Instagram or TikTok. However, it is essential to understand that Linkedin is a powerful tool to build a quality network and enhance your image, especially when seeking to recruit future collaborators.
By consistently posting on Linkedin, you boost your ranking in Linkedin's search results, allowing you to rapidly expand your network and showcase your dynamism to potential clients or employees. Post Local News greatly simplifies publishing on all social media platforms, including Linkedin, through its intuitive algorithm. With just one click, your post is shared across all your social media networks, regardless of the text length or the photos and videos you wish to share.
Furthermore, the built-in hashtag signature feature in Post Local News saves you valuable time and ensures optimal visibility for your publications. You can also use Instagram Forward to seamlessly continue using the Instagram app and effortlessly transfer your carousels, reels, or images directly to Linkedin.
Moreover, provide an interactive experience for your visitors by integrating your publications onto your website using Post Local News' widget.
By using Post Local News, you optimize your presence on Linkedin and ensure reaching a broader audience, which can increase traffic to your account and improve your online visibility. Do not underestimate the potential of Linkedin for your local business. It is a platform where you can connect with qualified professionals, find new clients, and recruit top talents for your team. Post Local News makes it easy by simplifying your publishing process and allowing you to maximize your impact on Linkedin.